Understanding SaaS KPIs: CMRR vs. Revenue vs. Bookings

Accounting and Sales departments are often seen as being on opposite ends of the spectrum from one another. The differences in the nature of the work done in the “front

Customer Retention: Why all the fuss?

Let’s Talk About Customer Retention It turns out, almost everyone agrees that it’s better to have a customer who sticks with you for a long period of time than one